In Google Adwords what does CPM stand for? - Printable Version +- Twitist Forums (http://twitist.com) +-- Forum: General Social Media & Marketing Forums (/forum-8.html) +--- Forum: SEO Search Engine Optimization (/forum-30.html) +--- Thread: In Google Adwords what does CPM stand for? (/thread-138988.html) |
In Google Adwords what does CPM stand for? - Miss T - 04-11-2014 08:57 PM I am trying to reduce the budget for my Google Adwords campaigns. What does CPM stand for is it cost per month? I think it means something else though? Any tips on reducing the budget? - Jake - 04-11-2014 08:59 PM M is the roman numeral used in the printing industry to represents quantity of 1000. Hence CPM means Cost Per 1000 ad impressions. Generally CPC cost per click, is a safer investment for an untried campaign, it insures you at least get some user action for your money. - Peter - 04-11-2014 09:08 PM cost per mile - usually 1,000 impressions - HuckingFilarious - 04-11-2014 09:21 PM Actually it stands for: Commission Per Month. - Sundeep Sanil - 04-11-2014 09:26 PM Basic Adwords terms: CPC: Cost per Click CPM: Cost per 1000 Impression CPA: Cost per Acquisition CTR: Click Through Rate ROI: Return on Investment PTR: Phone-through-rate CPT: Cost per Transaction Tips on reducing the CPC/CPM: Include relevant keywords in Ad Group & ad copy. Also see to it, that the landing page relevancy is high. Can't give you more tips sorry! There's something you will learn from your experience. - Vikram - 04-11-2014 09:32 PM it is cost per 1000 impression, after 1000 impression you have to pay some amount to the google, normally it cost 5-7 dollars - Alen - 04-11-2014 09:43 PM CPM - Cost you pay for 1000 Impressions your Ad makes |