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+--- Thread: What is the meaning of "two million people accessed the livestreamed show"? (/thread-14156.html)
What is the meaning of "two million people accessed the livestreamed show"? - ToxicL34rner - 10-15-2012 08:59 PM
According to Topshop, two million people in over 100 countries accessed the livestreamed show, its largest ever online audience, while it says that more than 200 million were “exposed†to content, primarily through its partnership with Facebook.
Does it means over 2 million people have been watching the live at the same time? And 200 million people shared Topshop content on Facebook.
The link is :http://www.retail-week.com/in-business/marketing/topshops-digital-fashion-show-what-retailers-need-to-know/5040832.article?blocktitle=Retailer-in-the-news:-Topshop&contentID=7926
- carci - 10-15-2012 09:08 PM
It does mean that two million people watched the live streaming show. Two-hundred million learned about it in other ways, even if they did not participate.