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How does google determine the order of websites in a search result? - Printable Version

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How does google determine the order of websites in a search result? - 592 - 05-03-2014 02:05 AM

I just put together my professional website and ideally would like it to be the first hit that comes up on google when my name is typed in and don't know what I should be doing to make that happen.
Thanks!


- Michael - 05-03-2014 02:20 AM

U need an SEO expert for this. I know a person who can help you achieve your target.


- 521 - 05-03-2014 02:23 AM

It's by the ones that gets the more visits. But if u want it to come up first in the ads section of the search results, u'll have to pay google.


- sisu - 05-03-2014 02:29 AM

Google states the order is based on the number of searches. Those with the most searches are near the top. Get friends and family to search for the term multiple times each day to move your website near the top of the list. Have multiple search words in the Keywords section of the .html


- Faraoman - 05-03-2014 02:34 AM

The first are the ones that were similar to your search


- brisray - 05-03-2014 02:41 AM

Google uses somewhere between 30 and 200 criteria (depending on which website you read) for determining how a page is ranked for any particular search.

One of the most important is the number and quality of links to your site from other sites. If sites that themselves have good page rankings have links to your site then it increases the likelihood of your site being ranked higher. If those links come from a link farm (sites that contain hardly anything else but links) then your ranking may actually be lowered.

Google's algorithm also takes into account things like how relevant your page is to the search phrase. Google's algorithm tries to determine if your page contains just a passing reference to the search phrase or has something important to say about it.

The algorithm even takes how long your page takes to load into account - http://googlewebmastercentral.blogspot.com/2010/04/using-site-speed-in-web-search-ranking.html

One of the comments on that page is "It would be nice if Google would add more transparency" but when search engines were first introduced (10 years or more ago) who knew what you would get when you used a search engine? How they worked depended on the honesty of the web authors when creating the keyword metatags, which are still used by some search engines, but they were so abused that Google for one doesn't use them any more - http://googlewebmastercentral.blogspot.com/2009/09/google-does-not-use-keywords-meta-tag.html

There are ways of optimizing your site for search engines (SEO). Google has an article about this http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35291 which is as good a place as any to start.


- Fiona - 05-03-2014 02:43 AM

Google ranks using three main criteria. First, it looks to keyword match, therefore if someone enters "banana" into Google, it looks for a webpage that says "banana". Second, it looks to return a local result. Thus if you entered "banana" in Australia, it will look to display and Australian banana result first. Finally, if multiple webpages match the phrase and origin of the person searching for it, Google will apply its algorithm called PageRank to decide who gets to rank in the different positions.