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Marketing question from class? - Lili - 05-20-2014 04:13 PM
Yesterday I take Intro Marketing, One thing I am really confused was that our prof said that a small manufacturing company that works well want to sell them to the big guy. For example creemore spring sell the company to the Molsen was a good thing to creemorespring. I mean Why it is good since they do not wrong their company anymore
*correction: run their company anymore
- Jhon - 05-20-2014 04:27 PM
May be because of brand value.
- Venugopal - 05-20-2014 04:28 PM
brand name is very powerful