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+--- Thread: What marketing environment forces influence chocolate bars? (/thread-50860.html)
What marketing environment forces influence chocolate bars? - Jeanelle - 12-13-2012 10:49 PM
I see that societal market force could impact chocolate, but what others and why?? It seems like the others would not have an impact if any at all
- Jesse - 12-13-2012 10:57 PM
Businesses operate in an external environment in which as well as competition from rivals businesses have to take account of legal, political, social and economic influences.
A SLEPT(Social, Legal, Economic, Political, Technological) analysis is often carried out by business planners which enables them to develop more informed strategies (i.e. long term plans).