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+--- Forum: General Social Media questions (/forum-9.html)
+--- Thread: What makes one social media site better then its competitor? (/thread-7786.html)
What makes one social media site better then its competitor? - Avraham - 10-12-2012 11:03 PM
Are there any real, objective standards in evaluating social media sites?
- Banana - 10-12-2012 11:11 PM
I agree
- Ungratefulmint928 - 10-12-2012 11:11 PM
I think every site has it's different qualities, but if you want to get down to it, it's probably many factors.
1) Traffic - the main thing keeping these sites alive is advertising & the one thing an advertiser wants to see is who has the most traffic.
2) Registered Users - Also referring to advertising, the amount of registered users a site has says how many people it can influence to buy.
3) Evolving content - Social Media sites die if their users are not active. If there are no new posts, there are no new reasons to visit it.
4) Who's on the site - I think the best thing Twitter has done was got the verified celebrities involved. They made themselves the #1 place to look if you really want to know what your favorite celebs are up to.