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How effective are ad words? Are they a good business model?
11-09-2012, 05:34 PM
Post: #2
 
If you have the traffic that Google has, it's most certainly a good business model.

If you're asking about AdSense, where Google places their ads on your site for a share in the profits, unless you have a lot of traffic, you will only be getting pennies.

I would try to find a good affiliate program related to your website that offers CPA (per action/acquisition), not CPC (per click, ala Google AdSense).

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[] - True Blue - 11-09-2012 05:34 PM

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