How can Facebook be helpful in Website Promotion?

[Iain Johnstone]

I have found that the boat has left on the Social Network marketing. So many people are now doing this which is great but these sites don't attract the targeted audience most of us are after. People go here to socialise not to be sold to.
Think of it you go out on the town one night and your in a pub 'socialising' and some random guy comes over and starts trying to sell you a house. (this has happened to me once) Its not what you came to the pub for. and neither is been sold to on social network sites.

There are ways to market on these sites but it requires a light touch. What I have noticed happens a lot is you end up with hundreds of friends who are all marketing there stuff. This is great for seeing what other are doing but not helpful for selling.

I use facebook, twitter linkedin for three things a indexable and professional looking profile and a back DoFollow backlink (facebook and Linkedin). And to get my webpages, articles, videos indexed faster.