What else can I do to grow more sales with my small business?

[Afrocentric Mama]

I have a small business which is an online superstore filled with products such as dolls, books, toys, games etc that are multicultural based to help raise self esteem, self love as well as love for all other cultures as well. I offer a 5% discount on all purchases. This Friday I will be sending an info package to a few schools, to some multicultural stores in my city as well as later hosting a info party at my home for parents that we know to get the word out. Both my husband and I handed out about 80 flyers/postcards with the website and discount code to parents at our cities big multicultural events but that was 2 months ago and there has been no increase in online traffic or even sales. I have tried starting a group on facebook and even a facebook page but people hardly take anything seiously on Facebook. What other avenues could I take to grow more sales?

Thank you