What is the best way to advertise for a building company?

[in=pain]

There is no two ways about it, in these very trying times spending money on unnecessary advertising is a big no no. But, if you are serious, why not go with newspaper ads. If your local newspaper company asks for too much to run an ad, then you can find out if they will allow you to place fliers, at a lower cost (usually very low) into the paper.This method can prove to be just as effective.
Of course, listing yourself and your company in the phone-book is not a bad idea either.
But, if you think you really can, then a billboard is really not bad.
Radio ads are really affordable as well.
But if you like the business card idea, then go to local hardware and give them out to anybody and everybody that goes in and out.
You have to reach the people, who want to build, where they are.
But if that all sounds like too much, well word of mouth is always good