How would you improve the SEO on this site?

[luvrokatz]

Just to add to the other suggestions ...

Youtube is being touted as another important 'search engine' to take note of. If you can do a video of a demo or something to showcase piano's, it is another link from a high PR site. Give it a try.

I do think the site could use more visual appeal though. Pictures of pianos would be a good idea. Making the text darker and slightly larger (easier to read) would be good.

A little more text or information, maybe how to care for a piano, why professional piano movers should be used, etc. And what about cross promotion with music teachers or music stores. Developing relationships within the music community for local promotion would be a very good thing.

SEO is marketing, basically. The best SEO is what should be done for a website/online business even if Google didn't exist.

Hope this helps.