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Parenst dont understand the low Res Cd that I include?
04-29-2013, 11:24 AM
Post: #2
 
Most successful full time studios have a scheduled "reveal" by appointment (30 minutes minimum) where the photographer or salesperson explains that the images on the CD are only proofs (my old buddy Tom preferred the term "previews"). And that the images on the CD are like the photos in a catalog and not suitable for reproduction and that most places will not make her prints from these images since the images and CD have your copyright. This is of course simpler if you had a consultation before the appointment was made or a half hour before the shoot.

It's good to get the subject involved but remember that Mom has the checkbook. Show mom samples of the various products you have available, explain the packages (if you offer packages), suggest a possible "best buy" package, etc. Folks used to project proofs with an opaque projector into various size frames on a plain white wall, you could do the same now with a digital projector. And always start with a wall print larger than you think your target audience will buy.

Be polite, be enthusiastic, be excited by new products and close the deal. Remember you're not selling pictures you're selling your talent.

Stay sharp!

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Messages In This Thread
[] - darkroommike - 04-29-2013 11:24 AM
[] - Eric Lefebvre - 04-29-2013, 11:26 AM
[] - sarahashleyphotos - 04-29-2013, 11:42 AM
[] - andy w - 04-29-2013, 11:44 AM

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