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Marketing analyse using DESTEP: Electric cars?
10-13-2012, 07:11 AM
Post: #2
 
More democrats with a pro green stance would buy them. The relatively low trip range of electrics make them more suitable as a second car, which requires a higher income level. Likewise the average price of electrics is probably higher, with the long term prospects of fuel cost savings, a saving formula best for wealthier buyers.

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[] - Jake - 10-13-2012 07:11 AM

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