For business Social Media Exposure which one is best, Facebook or Twitter?

[Merlin Rehus]

I will say that Facebook is better than Twitter. If you observe closely then you will find whoever you try to follow they are just trying to promote their service/product. It is very difficult to find a customer or may be a general person who you can sell your service or product. Most of the direct messages are either sales pitch or directing to website to increase the traffic. These type of traffic are mostly useless resulting is increased bounce rate.

Whereas in Facebook you can still find people who you can be your potential customer, who are just there and not promoting their service or product. Moreover Facebook is offering various applications to attract and amaze your visitors, hence granting the opportunity to convert your customers.