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Why should i pay more per click on facebook adds?
02-21-2014, 12:04 PM
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Hyrum Estrada Offline
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I have ran several ppc ads with google and facebook. The more specific your target niche and the more relevant your content is to them, the less you are going to pay per click. With FB the least you can pay per click is 1 cent. So if you are going to market a skin product, and you are targeting men, then you will not have good results and you will end up paying more per click. But if you become specific in this ad, and say for example, target women over the age of 50 who live in the USA.. that is a lot more targeted and you will get more clicks and pay a lot less per click.
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[] - Hyrum Estrada - 02-21-2014 12:04 PM

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