how does advertising affect businesses?

[BILL]

Advertising is said to be the center of the business world today, may it be the traditional or the modern mode of computer and Internet era.Advertising play very vital role in business:
1) Advertising helps in increasing sales by informing more and more people about the products or services being offer by any specific company.
2) Advertisement helps in creating better brand image.
3) Advertising is a mode of communication between the seller and buyer.
4) Advertisment is a medium of informing target market about latest changes in existing product line and about company's latest brand line.