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How do I know if my SEO guy is doing the right thing?
04-27-2014, 11:30 PM
Post: #6
 
If he carried out Black Hat links your site will probably be penalised within the next few weeks and you will loose your rankings. That's a hard way to find out.

But like with any trade do not hire a person to do a job unless you have carried out some common sense checks first:
- ask who his past customers are and contact them for references
- ask what keywords he himself ranks for (and check!)
- search him on the internet for any mentions - good or bad
- learn a but about SEO (just a bit) so you can ask him questions and consider his answers.
- be aware that links are a very small part of SEO

Have a look at the following page to understand the differences between Black Hat and White Hat SEO better.
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Messages In This Thread
[] - Tarun - 04-27-2014, 11:06 PM
[] - Tutul - 04-27-2014, 11:13 PM
[] - Hal Smith - 04-27-2014, 11:20 PM
[] - Daniel - 04-27-2014, 11:23 PM
[] - Doodled - 04-27-2014 11:30 PM
[] - Ellsworth - 04-27-2014, 11:38 PM
[] - Syed - 04-27-2014, 11:41 PM
[] - Mario - 04-27-2014, 11:44 PM
[] - Gary - 04-27-2014, 11:52 PM

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