Are other iOS users having problems with Apple Maps?

[Levin Lan]

An Apple executive was 30 minutes late to a meeting because the Apple Maps app guided him to the wrong location. Greenland was confused with the Indian Ocean. Travelers in Ireland were referred to an airport that didn’t exist. It’s hard to picture Steve Jobs presiding over the Apple Maps fiasco of 2012, which led to the departure of top executive Scott Forstall from the company and landed the product on the Mad magazine list of the “Top 20 Dumbest People, Events and Things of 2012.” Cook was forced to issue a humiliating apology two days after the disastrous app launch, even going so far as to recommend that his customers use his competitors’ products. The problem with Apple Maps, as with the disappointing Siri voice-recognition system, seemed to be bungled preliminary testing. Jobs’ knack for bringing fully market-ready products to market was not, in retrospect, a knack at all. It was an indicator of Jobs’ obsessive perfectionism.



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