I need some SEO tips... can anyone give me the basics?

[Chris]

A lot of small things make big results. Remember SEO is a long term strategy and don't expect to shoot the top of page one in the first month. Here are things to consider when doing SEO yourself or paying someone to do this for you:

Create a customer error 404 page
Create a XML site map
Create a Robots.TXT file
Use key word rich alternate image tags
Use key word rich title tags
Use key word rich H1 header tags
Make sure your site does not have a Malware penalty
Make sure your site does not have code bloat
Make sure you site does not have Canonicalizaiton issues
Make sure all of your pages are indexed on Google
Create quality links via Internet Press releases, blogs and article submissions
User relevant meta keywords and descriptions for landing pages don't just focus on the home page unless that has the clear call to action.

If you would like some free consulting you can contact Chris at cbenedetto@evisibility.com.