how can i effectivley choose keywords for seo?

[Kay]

Keyword research is the most important part of your online marketing campaign, so you are smart to ask this question.

You'll use your keywords in every aspect of your SEO and inbound link building efforts! This includes your page titles, headers, content, and URLs among other things. So it's well worth it to spend some time on keyword research.

As an SEO specialist, I primarily use Google's keyword tool. It gives me the information I need to help sites rank on the first page of Google. I also check out the keywords being used by top-ranking competitors to make sure nothing is being overlooked.