Help with advertising?

[Steve]

Think of advertising a little like fishing, your customers are like fish. You have to know where your fish swim (The high street, free papers national papers or the internet) and you have to know what they eat (what adverts appeal to them). Then its a waiting game you can't keep pulling your bait out every two minutes. It's no good putting an advert on the internet when you're looking for old ladies who don't have a computer. It may take 3 weeks in her local shop window for her to see it think about it and decide to do something about it.

Dog owners go to the park and the vets so this should tell you where to advertise. next think what appeals to them the words dog walking doesn't work, why because its not appealing to the mind but words like a healthy dog is a happy dog encourages interest, tag lines saying how many of us have time to give them the walk they deserve every day.

This can be applied to any form of advertising, work out who your clients are where they shop and what appeals. adverts should be interesting and encourage calls rather than tell them everything there is to know.

Another simple ideas to make money as a kid is car washing at the local pub carpark £5 a time it shouldn't take long to earn £30 or so. A good advert for this would be a painted board saying "Get your car washed here, it will make you look sexier" try it and trust me people will laugh but they'll buy and you'll have plenty of pocket money