1st time building website ....how do you drive awareness/traffic?

[Lonnie]

Paper.li allows users to create their own online newspaper through links shared on Facebook and Twitter. Once set up Paper.li automatically collects links from within Facebook or Twitter, organizes them into an easy-to-read newspaper format, complete with imagery, headlines, and article descriptions. Subscribers receive their online newspaper each day filled with top stories around the same content topic as your website. It’s a great way for you to automatically aggregate online content relevant to your website topic and push it out to your online community.

On a daily basis a new paper.li newspaper is created around your topic. If you’re on Twitter, you can configure the system to tweet your Paper.li newspaper automatically. You can also promote your newspaper manually by promoting the URL on your social networks. For full integration we recommend that you embed your online daily newspaper into your website.