Struggling with Keyword Research, need help with Google Adwords and other keyword tools?

[Jake]

Don't bother with 150 search keywords, the percentage of clicks that end up on your site might be 5. Even 1500 search keywords will give pretty small results.

Ranking for multiple keywords is standard procedure, Google reports something like 20% of the searches a day are long tail keywords they have never seen before. If you wrote about the subject of the book or posted excerpt pages your likely to get unintentional matches of some of that text.

The one place a single keyword can pay off is a domain name exactly matching a keyword, unfortunately the best ones are taken. Starting with a good volume keyword and adding an additional word can get you a unique domain name that still gets some keyword match benefit. A Title like Weight Loss Disasters might get some Wright Loss search traffic.

Whether picking a book title strictly for search ranking may or may not be a good strategy, matching techniques like Google's Latent Symantec Indexing (which is patented but may not be used) a page can match searches even when it doesn't contain the exact keyword, providing it's content is related.