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Will social networking sites collapse when advertisers realize that ads on the internet don't work?
11-09-2012, 09:50 AM
Post: #3
 
The Internet has changed how we decide what to buy. Today we’re all digital explorers, seeking out online ratings, social media-based peer reviews, videos, and in-depth product details as we move down the path to purchase.

Over 50% of all purchases are preceded by an Internet search
Some call this decision making result from online research the "Zero Moment of Truth"
82% of local searches result in offline action
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Messages In This Thread
[] - Jordan - 11-09-2012, 09:50 AM
[] - J - 11-09-2012 09:50 AM
[] - nicerat023 - 11-09-2012, 09:50 AM

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