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Has anyone had any good/bad experiences with Facebook ads?
11-09-2012, 11:17 AM
Post: #5
 
It depends what you're looking for.

Facebook conversion rates are notoriously bad, but for a product where you're trying to build awareness and/or community involvement, FB ads aren't a bad choice.

The key is in finding something that will engage your consumer in an experiential manner, rather than transactional. Integration into other Facebook features (Fan groups, etc.) will be useful if you go this route.
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Messages In This Thread
[] - John W - 11-09-2012, 11:17 AM
[] - Matt M - 11-09-2012, 11:17 AM
[] - Peter Bruce - 11-09-2012, 11:17 AM
[] - Quatre Tsien - 11-09-2012 11:17 AM

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