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Can you help analyze this Ad?
03-24-2014, 10:56 AM
Post: #2
 
Bayer makes aspirin so they're trying to sell you aspirin. But aspirin causes some people stomach problems. The ad wants to convince those people this new product won't because it contains a reduced dose (81%) of aspirin and the tablet is coated. A particular aspirin brand is tough to advertise because aspirin is aspirin. Anything they can think of to set it apart is what they'll try. That bit about the doctors using it has been a little over done through the years. The f for facebook is a newer touch which will probably also eventually be over done. The symbol in the right corner is the age old Bayer logo which reassures older customers who remember it and associate it in their minds with quality.

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Can you help analyze this Ad? - !Shup! - 03-24-2014, 10:53 AM
[] - Mike - 03-24-2014 10:56 AM

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