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Best months to email market?
03-30-2014, 01:53 AM
Post: #3
 
Companies budgets don't necessarily match up with end of year. Fiscal year and Calendar year are two different things and are seldom the same. So any time is a good time.

However, if you do not have a strong presence (i.e. well known to the companies you are mailing to), email marketing is not a wise move at the start. Also, make sure you are using a reputable company that is going to give you advise on making it through spam blockers and company firewalls. Business emarketing is NOT the same as consumer emarketing.

I would suggest that you stick with targeted postal mailings until you get your brand out there. Get the postcard/piece into their hands, not the email (sitting right next to the delete button). Or get your phone call through to the right person. Call a company like Acxiom to get a list of the proper companies that may need your services. Then send that list to a company like Vista Print or Postcard Mania to have it printed and mailed. Easy, inexpensive, targeted and right to their desk instead of off in email limbo.
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[] - Jax - 03-30-2014, 01:52 AM
[] - MarketingRox - 03-30-2014 01:53 AM

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