What SEO efforts can my employees do?

[Jennifer]

Yes, they can write blog articles.

They can also scour the internet for images, videos, and gifs related to your business. You can then take the items they find and schedule them to go out on social media sources through a program such as hootsuite.com.

You can also have them look through your company website, look for type-o's or any errors. Use the site as your users would and see what kind of possible issues arise.

They can also look at websites for businesses that you would like to link to you. Find type-o's and broken links on those sites. Once you have identified issues, contact the site administrator and ask if they will change the broken links to go to your site instead if you have relevant content.