How can I promote my website to college students?

[LaTonya]

it's difficult to answer completely because you actually need to identify this group as a market and the keywords they use. the reason why is that your going to target this group via those keywords so your website actually ranks on google, and add location to your keywords so you can rank locally too.

where do they hang out online as a group. what ever site that is you need to be there too so you can get your content in front of their eyes. social media will help you develop relationships so your content can be shared with others. paid traffic will help deliver instant results while your managing your site to rank organically.

it's a process and not a one shot action.