Launching a social networking site(Travel), what is the best way to get word out on the site.$10K/month budget

[Joe D]

Send an electronic press release announcing your new business. Use PRnewswire.com. It will cost $1,000 or so to send a national release. You can reduce that cost somewhat by geographic or industry-specific targeting.

Hundreds of online and hard copy publications pick up PRnewswire releases as a matter of routine. They'll even send you a list of your hits.

Make absolutely sure you optimize your web site for search engine spiders, and take the time to submit (it's free) to Yahoo and Google.

Finally, keyword campaigns (when done correctly) can drive traffic to your site very effectively on a modest cost per click basis.