How A company Can Use Facebook To Target A Specific Market For Their Product/Service?

[anon]

Our company required a specific marketing for their product is this possible to achieve any target we can use thr facebook? demographics and target the marketing
suggestion required...

[Lord of Warez]

This will definitely Help you!!!
http://www.gomoney.org/?p=151

Regards

[Mr Fantastic]

Facebook.com, Myspace.com and even Yahoo.com are all ONE BIG DEMO DATABASE!!!

Example: When people sign for myspace.com to start their very own free myspace page, they are asked a few questions on their page. Some of these questions are;

A. How Old are you?
B. What's your Zip Code and City?
C. Are you Single, Married or Divorced?
D. Are you a Male or Female?
E. Do You have Kids?
F. What's your favorite movie?
G. Why did you join so you can, date, have fun or networking and so on...

They even give you a chance to add music and music video's to your page!! These are among the many options they give their customers when signing up for a myspace page and many if not all people love these options and add that special something to their life. Most people feel as if they have their own website in a way and even spend tons of hours designing and re designing their myspace page on a daily and weekly basis.

Most people don't know, these very sites they visit and made a part of their lives are all one big database for advertisers. They don't know that just by adding your age, race, zip code, lifestyle status like being single, married or divorced, are you a student and attend school, did you graduate, have kids, no kids or attending school helps the website categorize people and place them as a certain "DEMO" and make it real easy for companies to Target Market. When a company coordinates a web campaign or any media campaign to sell products, they first want to identify their ideal Demo!

In other words, who they see or envision buying their products on a daily basis!
Example: Car companies! You see Car companies all know they make certain type of cars for certain type of people. Sports cars are mostly bought by older males, Mini Vans are always bought by Families or Older Females who have more than 2 kids in the household and cars like BMW or Lexus are always bought by people who spend that type of money on items like luxury cars.

They all do extensive research and perform a marketing term call "Target Marketing" to reach their consumer. Everything from what type of music they listen to so they can run TV and Radio ads on stations that play that kind of music or music videos and award shows to what type of movies they watch to make sure they place their products in those types of movies or use your favorite actors to indorse their products.

Every big company like Ford, Honda, AT&T, McDonalds and so on all use Facebook, Myspace, Google and even twitter to target their demo. Facebook.com, Myspace.com and even twitter all use a similar process of categorizing in a database to create a list of Demo groups. Example: Let’s say you only want to run ad's in the San Francisco Bay area to Females, between the ages of 13-34, that are single and listen to Country You can do it because they have all kid's of people in that category listed in their database. We give them permission to place us in their database and in return they give us a free webpage and even free e-mail, facebook page, myspace page and so on.

I would do it, run ads on Facebook, myspace or twitter! You'll see how easy it will be to reach your consumer demo and is a perfect example of target marketing! You will get the results your company is reaching at. Good luck!

[ezzza]

"A company can use Facebook to market their business and product..It's a good way to
recognize your services among thousands of people, This is the only and powerful
medium in the field of social media marketing...For this target you should work on various
factors such as link yourself by using facebook profile; to advertise and expand your
product & services between the big network. Once you get a good number of friends, you
can tell 'em about your products which u r selling or wanna promote. It is the most
effective way to gather lot of people around your business.. By social marketing we get
the possitive results, But it required a big efforts to do so you may approach any company
which provide the services for social marketing and business promotion, I've heared abut
magicsolv.com offering all these services I suggest you about 'em just try it out hope
you'll find something as per your dreams good luck !!"