I'm unwilling to annoy potential or existing customers, so what marketing perspective is best for me?

[homer742]

My reason for needing to own my own business is the need for integrity. Most of the companies I've worked for have perpetual integrity issues, including their marketing methods and perspectives. I do Geek Squad-like tech support, and I have a recipe for success, other than a somewhat 'beatnik' attitude towards marketing. My current marketing plan includes:

-Business networking meetings
-Being prepared to describe the benefits of using my services
-A concise Website with free training and well-considered SEO
-Pens, pads of paper and other useful items with my logo for existing and potential customers
-A Facebook page for my business
-Submitting to typical advertising venues like Google and Superpages

I'm planning on putting some money into advertising, but I'm concerned that my complete unwillingness to 'bother' customers could make for a very slow start.
Examples of what I consider bothersome (but seemingly necessary) practices include:
-Nagging customers (on the phone, specifically) to allow me to finish projects/do needed maintenance
-Forcing promotion of my business into casual conversation

Any tips, books, or Websites you're aware of in this regard would be greatly appreciated. Most of the existing materials out there aren't geared towards people like myself.

[the Devil Himself]

I would blog about technical things(shows your tech knowledge and establishes you as an authority... If done right) that would a.) Make your customers call by reading about enhancements and upgrades or b.)Give your customers answers to small fixes that you would tell them over the phone before you decided to come out: saves you time from being on the phone. I would also add a funny quote or pic to it that people would send or link their friends... Whatever draws them to your site and gets your name in their heads. I'm actually looking for blog sites at the moment so can't help you there, but I do read my friends techs blogs, at least the ones that have tips.

You could even hire a 24/7 live tech if you have enough business where you get several phone calls after/before business hours.

One thing I do is get involved with community. Find a local fair or weekend market and sponsor it, add a booth, get seen. A booth can cost you as little 100 for the weekend in some places, have it staffed and covered with flyers and tech tips. You'd be surprised how many local events would be more than glad to have another sponsor, even if its only 100. Gun shows, exhibitor markets, community fairs, bike rallys, blood drives, school parks and fields, sports teams, race cars/bikes, bands, concert halls, farmers markets, etc.
find an events page in your community or local radio website and get involved.

You also can have banner exchanges with other companies that have related services.

[rene]

I know what you mean about "Bothering" customers.

I have a book for you is called "Magnetic Sponsoring" by Mike Dillard that i would highly recommend. And of course is about marketing.

This is what the book will be covering:

Why Customers Wont Join Your Business Opportunity?

How To Attract Customers Without Picking Up The Phone?

How To Become A Leader In Your Upline?

How To Market?

How To Find Your Best Customers?

How To Create A Successful Business?

How To Put Yourself As A Professional To Your Customers?

http://youngproprofits.magneticsponsoringonline.com

Feel Free To Contact Me.