How to use social media?

[Verano Naranja]

I'm working for a small business and as I want to generate some sales leads I want to use social media... this small company only has a website and not any social media presence, I want to start doing this for the company but I want to do it professionally, can you please recommend what actions to take from here, any website you can recommend, education, ideas, how to do it, etc...?

Just in general if you can tell me please how it's done.....

[Regina]

Hi Verano.

In a general sense, Social Medias are websites which not only provide information to you but also interacts with you. The interactions can be of any type- either they can ask you to comment or vote on a particular content or etc. There are many types of social media sites, which are-

1.Social Networking sites
2.Social Bookmarking sites
3.Photo Sharing sites
4.Video Sharing sites, etc
In my opinion, to succeed in this area, the steps are-
1.Create a plan & strategy
2.Write good contents about your business using any company images, or videos.
3.Blogging is very important
4.Create your business profile in top social networking sites like Facebook, Linkedin, Google Plus, Twitter & Pinterest. Add more & more friends & groups in these sites. Discuss your business there, share content & other related issues.

It will take time & effort. But the above mentioned suggestions will help your business in building an online reputation & make your sales lead.

[Mary Kate]

Another thing social media is getting a lot of use at the moment is for recruitment.

This infographic shows it:
http://www.staff.com/blog/social-media-f...fographic/

As we are getting into a more digitally social connected world, the social networking sites play a great role in the employment scene.

Employers and employees alike are making use of it in ways that were not possible before.