How can my business leverage the latest trends in social media?

[Daniel]

[Eric]

Social media has become a necessary component of any business’ online promotional mix because it provides brands an opportunity to create new fans, engage with brand ambassadors, manage customer service inquiries, and potentially generate new business via lead generation or sales. The main strategy deployed depends on the target audience: for example, a business-to-consumer strategy may focus on Facebook, Pinterest, and Instagram as the main platform for community building. On the other side, a business-to-business strategy will leverage Twitter and LinkedIn in addition to Facebook for branding and lead generation purposes. Additionally, social media advertising, whether through traditional display ads, news feed promotion, or even retargeting, is quickly becoming a utility brands can use to increase their online presence and generate a positive ROI.

[techpiles]

You should active on social media websites and update your social media profile with high-quality content and try to viral your post on all major social media website like Facebook, Twitter, Google Plus, etc.