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what should a company do for commercial advertisements on you tube in order to maximize their effectiveness?
04-08-2014, 06:23 PM
Post: #1
Fatema Offline
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what should a company do for commercial advertisements on you tube in order to maximize their effectiveness?
a. ask the watcher to visit the company site at the end of the video
b. make the videos at least 5 minutes long.
c. make the videos under 1o seconds
d. have the ceo featured in the advertisement.

which and why correct?
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04-08-2014, 06:27 PM
Post: #2
panther26 Offline
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I believe the best way would be a combination of a and c. People tend to shy away from watching a full 5 minute video unless it is something they are really interested in. Make a short ad that leads up to something but doesn't show the conclusion. At the end ask the viewer to visit the website to learn more.
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