What do you call it? Images for Advertising?

[IU]

i'm not sure what it is called. i'm trying to find images where a product is being sold, but you cant tell what is being sold due to the ways the ad is projected.

for example:, there was this one picture where it should this attractive woman on this guy in a chair all provocative-ish, holding champagne,in a dim-lit room. it was hard to guess what was being sold But the image being sold was actually the rug underneath the table.

something like that, but i'm not sure what to look up? it's not just sexual ads either.
just ads for all sorts
i know this kinda doesn't make sense but thanks for the help

[Smlar]

passive and conceptual, idk.

[Borislav Arapchev]

It's just to make some trade mark or brand name popular, sometimes.

Image is all.

[Nano]

do you mean something like this?
http://www.businessinsider.com/quiz-can-...012-6?op=1

I guess you can say it is a "What are these ads trying to sell" or a "Guess the Ad is selling"