I need ideas for marketing a printing software?

[nilesh747]

I am recruited for marketing a printing software which can be used in a Press where all printing takes place.My boss needs a marketing plan about how to go ahead and market it.I have informed him about some offline and online methods.Any ideas if anyone can share?

[Jason]

For me, apply both offline and on-line methods. Nowadays, online strategies are best and fast way to promote business. Use the social media sites, millions of prospected clients can be found. Create your business website. While doing the online method, also apply the offline. You may have a business card give it to your friends and targeted clients. Also have a catchy tagline for your business.