How big is the marketing market for software-vendors?
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04-08-2014, 08:11 PM
Post: #1
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How big is the marketing market for software-vendors?
The biggest software vendors (Oracle, Salesforce, Adobe, SAP) are busy buying companies to sell all kind of (cloud) solutions to CMOs. But how big is this software market? I guess it is huge...
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04-08-2014, 08:20 PM
Post: #2
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Have a look at market analysts websites, such as Gartner, IDC, you may get some free downloads with the data - or the trade press.
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