Advertising Question?
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04-08-2014, 09:27 PM
Post: #1
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Advertising Question?
I was just watching a commercial for Winn Golf grips. Butch Harmon is endorsing their product and he is wearing a best that has a NetJets logo on the breast. Does NetJets pay Winn grips for their logo being displayed in this commercial? How do these secondary endorsements work?
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04-08-2014, 09:35 PM
Post: #2
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never thought about that...good question. I would assume that netjets would pay at least a small part. WIth some proffessional athletes the branding might be tied directly to the golfer as well though, so when they are pictured it comes as a package. Not really sure though.
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