why is it important to post to a blog regularly?

[Abdullah al]

a. It reduces the cost per blog post.
b. keep readers engaged and also gives search engines content to index.
c. it gives the social media marketing specialist something to do.
d. it allows more chances for the company to put down the competition.
WHICH IS THE CORRECT ANSWER AND WHY?

[Tammy]

The answer is B. Google loves fresh, new content and it will help index your blog that much faster. Plus it will keep readers coming back to your blog which is what you would want.