Is it worth using google adwords to advertise my business, read inside?

[.....]

So basically I want to start a minicab business and want to use adwords to advertise the business. I have started doing it but so for the money has been gone to waste. People click on the ad for no reason costing me money with no income.

Is it really worth it?

[Borislav Arapchev]

Hi!

Listen to the 2 persons before me. It depends on your business. And - the best option is to mix - Ad Words and SEO. use it together both. We use it for the site in the source and it works best - advertising and seo.

Ad words is for immediate results, seo is slower, but it's an investment and results stay for long.
For Ad words - when you stop paying - ads disappear. With seo - the results stay longer / months or even years - depends on the competition./

[Constantin]

The fact that you had visitors but you could not see any difference in income may mean 2 things:

1. You're not targeting the right market;
2. Your website (or wherever they get to when clicking your add) is not optimized for conversion.

If you haven't use AdWords before, I advice you to use an expert's services. AdWords works, but you have to know what you're doing.