Before sell product in market marketing research is importent?

[Omkar]

if yes, what is a purpose of marketing research before sell or launching product ?
and which type information is required

[Beth]

Market research is very crucial for a company to know what type of products or services would be profitable to introduce in the market.In respect of the products existing in the market, a good market research enables a company to know whether they have satisfied the customers or not, do their product or services need any changes in its packaging, delivery or the product itself. It enables a company to formulate a viable market planning or to measure the success of its existing plan.

[KoOl GuY]

what to sell, where to sell, at what price to sell, choosing your target consumers, how is your competitors, there are many questions which can be solved with the help of market research.

Market research will help you save your money, time and will guide your efforts in the right direction.

Research helps in making various strategies which are the basic need to start and run any successful business

but the most important thing is that the research should be clear and accurate and should not be mis leading otherwise instead of giving profits in can cause huge losses.