How are some people able to get alot of "likes" on Facebook often?

[Milan]

I know this guy who often gets 20+ likes on his Facebook status'. His posts are interesting enough, as he doesn't talk about what he ate for breakfast but I was wondering how he attracts all that attention. he only posts about every three or four days. it's like when he posts something, people are just waiting to like his status cause he gets likes in seconds lol. it's like he keeps them wanting more? whenever I post something, I don't even get close to what he gets, not that it effects me but I wanna know the "science" behind it. and we both have the same number of friends on Facebook and both have hundreds of mutual friends cause were from the same hometown. it's like whenever I see him post something, I'm thinking " aww no, he's about to get crazy "likes" for this" haha..

[cmsgrl99]

He's popular

[Babyface]

Why on earth do you care?