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Which is better for music production? Facebook ads impressions or CPC? Which would you recommend?
11-09-2012, 11:15 AM
Post: #1
Which is better for music production? Facebook ads impressions or CPC? Which would you recommend?
Facebook ads impressions or CPC? Which would you recommend?
Does have low bid on impression makes your ads appear at the bottom?

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11-09-2012, 11:24 AM
Post: #2
 
Most advise you start with PPC, if you get a decent ctr (.15% - .30%) is good for FB, the prices will start to drop, if not CPM might work out, it appears that CPM ads may get lower volumes, I have wondered about ad position, it's a little difficult to test for, volume certainly is effected by bid price.

There is some Branding value in ads that don't get clicked too, you can get your name planted in their subconscious.

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