Ideas for a product or an event to develop a marketing plan for?

[cooingplayground463]

for my sports marketing class we have to develop a detailed strategic marketing plan for something we "invent". it has to be sports related...any ideas?

[johnh]

How about a special radar gun for measuring the speed of a ball, that could be used at amateur games?

If you did it for soccer, there will be lots of info around over the next month with the world cup going on

[Isaac Marcum]

I am reading this that you are looking for event marketing ideas for a product you are making.

I would highly suggest looking into using social media to market you event. Things like a Facebook fan page, a twitter, yelp reviews, and more. Also having a blog in your marketing plan is always a great idea.

Remember as well in the product that you are selling an idea, not the actual item. Make the idea inspiring and have the product support the idea.

Check this link out for more information on social media marketing