How does Social Signal help search ranking and SEO?

[SReij]

I was reading a discussion and they claim that this gig on Fiverr help rank higher in search engine results, but how do Google track these social media activities and how do these people get shares for our links with such a short time. This is the link which the other guy was referring to.
http://fiverr.com/smoviral/increase-your...hares-each

Do you think is this works? How does search engines like Google track it?

[Jake]

Google is known to be moving toward using social signals, one informal test found that only referencing a site in Google's own Google+ site was sufficient to get search ranking,

Some of the social stats is jus examining backlinks found on the sites. Google employs 3rd party data providers for some of their traffic data, which may help them learn more about personal Facebook pages they can't index.

http://www.seomoz.org/blog/do-social-sig...ve-traffic

http://www.seomoz.org/blog/facebook-twit...h-rankings

http://www.seomoz.org/q/what-is-a-social...rch-engine

[Sibz]

Well, social media marketing plays really very vital role in search engine ranking and bringing good traffic to your website. Moreover, these social media websites have high page ranks. So it is beneficial to use them. Hope that helps!

[Arkiele Paige]

Social signals can contribute to the popularity to site and it drives traffic for you site. This may refer to the amount of visitors for your sites without making your links malicious since social media can contain various topics and can share various resources. Thus, it counts hits.

[Sarah]

Social Media's is now considered to be one of the major part in business development and popularity of the website too. Once if you are into the social media marketing, you can drive huge number of visitors to your website which in turn intends them to convert as your client, later.

Your business as well as your business website gains more visibility. Literally, this raises your business to higher levels and you can be the competitors in this business world.

If your website drives more traffic then probably you'd get a better rankings.

[Glenn Paul]

It is true that Google's Matt Cutts had said that they are using social signals as a ranking factor. Checkout this video http://www.youtube.com/watch?v=fWHGsch9U...r_embedded . Though he has said that they use faceook and twitter signals, I am not sure how much of that is true because Google bots doesn't have access to facebook since the beginning and twitter has recently shut doors as well. However, there are many other social media sites which are public and indexed by Google bots. Some examples are stumbleupon, digg and other blogging sites