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How does B2B internet marketing work?
12-17-2012, 03:52 AM
Post: #1
How does B2B internet marketing work?
I'm trying to learn more about B2B internet marketing. If I'm a company that wants to work with other businesses online, what might my website look like - how does it work?

Some examples would be great.

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12-17-2012, 04:00 AM
Post: #2
 
Hi Mary J,

Your website must contain answers to pressing problems of that company. It must be simple and easy to find information appealing to that company.

First and foremost, always remember the real reason for which you get into business. It is for one primary reason that MUST be your focus. That reason is to serve a niche market.

If you serve everyone you are too generalized. When you are a generic name, without a brand, you are spread too thin.

For example, I specialize in sales copywriting. I write all kinds of sales letters, ebooks, booklets used as premiums or incentives to encourage customers to renew memberships or to buy more product and I write marketing white papers. I also do article marketing that is one of the most cost effective ways to promote your business online.

When you do B2B Internet marketing, you must learn to "speak" business need talk. To learn what that is, look at the mission statements on the websites of your target market you desire to serve. What is important to that business? You make that business' goals important to you. You become a personal shopper for that company, looking to find answers to help that business improve business or get more business.

Please go to my website and read some articles there for your marketing needs. It is

http://www.yoursecretwishes.com.


Many people forget to brand their business. Your business must stand out compared with your competitors to be seen in the sea of competition.

Look at my simple website as an example. Your website must engage and interest your market to keep coming back for more.

Keep your solutions before your target. That is another key thing that makes you stand out from your competition.

When you give solutions, people keep coming to you for the answers. That gets you business. A lot of companies use what's called push marketing. That is an ineffective marketing method today. Social networking works much better than push marketing.

You might also check with Wikipedia about e-commerce. Here's a link that might help in addition to what I've already offered.

http://en.wikipedia.org/wiki/E-commerce

For any other questions, please contact me via my website information.

Create a great business!
Susan

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12-17-2012, 04:00 AM
Post: #3
 
First you need to have an E-commerce website to be able to sell them, second you should have a niche market which stands out from other competitors, last you need to have a merchant account to be able to receive payments online
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