What does 'social infrastructure' mean for a website?

[Binnicker]

[Gregg]

Social infrastructure is a general term used for integrated social services at any website like social login, social sharing, social commenting and other APIs froms social ID providers like facebook, google, twitter etc. Now a days variuos providers like loginradius (which I use for my website) and others provide the solution which can help you to get all the solutions with one installer at your website. They make the whole process very simple and makes social experience better at your website