what are the places and methods in which you can launch or promote a hand sanitizer product?

[snoop d]

the sanitizer kills 99.99% germs in 15 seconds flat. it protects you from swine flu and is available in 3 variants and 3 different sizes being 50, 100 and 250 ml . the fragrances are original, blossom and citrus

[Erica M]

This is a great idea, since the swine flu is such a pressing issue lately. Give away samples at flu clinics, partner with retail health clinics (i.e. MinuteClinic, UrgentCare, etc) and make sure it is also available in popular stores so if they like the sample, they can buy some.

Also give it away at schools, PTO meetings, etc where you can get the attention of moms with kids.

You could also set up dispensers at amusement parks and offer wipes at grocery stores for cleaning hands and carts, etc.

Sponsor healthy initiatives, like cancer awareness walks and educational sessions. Set up a facebook/Twitter with healthy living tips and tricks and a question-answer service.

Also, I haven't done much research, but there may be a niche in the market for a product that is inexpensive and sold off the shelf in CVS/Walmart, etc like Purell but comes in nice scents (like Bath and Body Works).

[yogo94]

If you want to promote this product online, make sure you're promoting on web sites related to beauty and personal care. You can find a list of these kinds of sites here

http://searchmassive.com/WebSiteCategory...tecatid=14

You can use this information in a few ways:

- These can be sites you want to ask for links from or on which you want to publish articles that talk about the product.

- These can be sites where you want to buy advertising. You can then select these sites in Google AdSense as "placements" or alternately you could find the ad networks that have the largest percentage of sites in the beauty & personal care category by looking through the networks listed here

http://searchmassive.com/NetworksPage.aspx

[Yolanda]

If you're planning to promote your sanitizer online through a website, two ways you could try are articles and forums.

Articles can bring very high quality visitors to your website. You also establish yourself as an authority and build trust with your audience.You basically write articles related to sanitizer products and distribute them to article directories. You include you website link in the resource or bio box of the article.

You want to make sure your articles provide valuable content and that people find them. Do some keyword research to find out what words people are using when they search for hand sanitizers. Then write an article based on that keyword. You can write several articles on the same keyword or write articles on different keywords.

Submit your article to article directories. You can do a search on articles directories (there are tons), but some of the most popular are EzineArticles, GoArticles, and ArticlesBases.

Hopefully, when people search on your keyword, your article will show up, they will read it, and go visit your website.

Forums are online discussion sites. People find out about your site by your signature on your posts, which includes the link to your sanitizer. Find forums related to subjects that hand sanitizers fit in, maybe health related forums (do a search on health forums). Most forums require you to register, but signing up is easy.

Check out the discussions, called threads, and see if there are any that you can join in. Make sure that you add value to the discussion, don't just pitch your sanitizer. Let your signature do that. You can also start your own thread.

If people like what you post they will be more inclined to check out your website. People buy from people they like and trust.

Hope article marketing and forums help you get started. Good luck!

Yolanda