How is social media such as twitter used as a marketing tool?

[Tim]

i need ways or examples of how social media such as twitter is used as a marketing tool.

[Kaloy]

Here's the concise explanation:

You use the Social Media as marketing tools by promoting the content of your portfolio/website.
Providing the large number of audience in Twitter, you can gather people with the same interest/product you're promoting, they'll follow you and visit your link-content that you posted to these social media sites.

[Dexter]

Hi Tim,

Twitter, one of the social media frontrunner, became as an avenue for business owners and solo entrepreneurs to advertise and to reach potential customers via the internet. It became one of the mainstreams when it comes to social media marketing.

Here are some tips to leverage the power of Twitter for promoting your business online:

1. Optimize your Twitter Bio. Add your business URL site to it.
2. Source compelling contents aside from self promotion tips.
3. Schedule your tweets and use your spare time to interact with your followers.
4. Build Active Followers.
5. Convert your followers into customers/clients.

Hope these helps.